Releases & delivery
Planning your release date
How far ahead to submit, and why it matters for editorial pitching.
Updated October 6, 2026
Stores need time to ingest a release, and editorial teams need time to listen. Submitting early is the single biggest thing you can do for a release.
Recommended lead time
- Priority releases: submit at least 4 weeks before the release date. This leaves time for review, delivery and editorial pitching.
- Catalog and smaller releases: at least 2 weeks before the release date.
Spotify only accepts editorial pitches for unreleased music, submitted at least 7 days before release — and earlier pitches get more consideration.
Pre-orders and pre-saves
Releases delivered early can be set up for pre-order on stores that support it, and for pre-save links. Ask your partner manager when you submit.
Territories
You can choose worldwide or specific territories per release. Use this when rights are split by region.